
We’re marking the 32nd anniversary of the Christmas Wish program! The initiative runs across all seven Morgan Murphy Media Group radio stations in Spokane and Coeur d’Alene to broaden its reach and impact throughout the region.
![]()
Christmas Wish aims to provide needy families in the community with goods and services they may need at Christmas time. For some families, this may mean paying an overdue utility bill, a set of snow tires for another, baby items, or food for yet another. The Christmas Wish program attempts to make Christmas a bit brighter for those families who have fallen on hard times due to illness, layoffs, financial difficulties, or other trying circumstances. Christmas wishes are granted both on the air and off the air. Approximately 20-25 wishes are granted on the air, and often, several hundred receive a gift certificate for grocery items through the mail.
During the month of October, Dynamic Decks will give $100 to Christmas Wish for each deck purchased on a Friday.
Quality Spas Spokane located at the North Division Y will donate $100 to Christmas Wish for every hot tub or sauna sold through November 30.
In November, D.Lish’s Burgers will give $1 to Christmas Wish for each D.Lish’s Double sold on Tuesdays.
In December you can Round up at the register at Yoke’s Fresh Market. When you round up to the next dollar, the difference goes directly to our Christmas Wish fund!
Molina Healthcare is a proud supporter of The BIG 99.9 Coyote Country’s Christmas Wish!
Nominations open Monday at noon!









